Jake Youmell headshot with brick background

Jake Youmell

With a focused and unique background enhancing the digital reach of organizations in-house and as a consultant for over 14 years, Jake brings a unique combination of skill and interests in digital marketing, search engine optimization (SEO), graphic design, and web development.

My goal is to support the challenges that organizations face with connecting – and thriving – in a rapidly evolving digital landscape.

The Story Behind Snowshack

I grew up spending a lot of time outdoors during the winter, in New England, with my family. I was always taken by the feeling that the outdoors were a blank slate for adventure.

There was an old workshop that my brother's ski team used to tune up their gear before racing. I have a vivid memory of the excitement toward their craft in that space, as they would get ready for their next day on the mountain.

Snowshack Sites is the digital equivalent of that workshop: Where you can navigate and fine-tune your path as an individual or as a member of a larger team, and where design meets function in the digital realm.


Father holding child while skiing
My father and I in 1988. Early business meeting.


Built and designed in WordPress, or your current content management system/CMS upon request. The gallery below will be added to with new examples of websites currently in progress.


A one-page introduction to your company, organization, or anything else! These work great with a form for lead generation, designed in WordPress – in a subdomain of your website (i.e. discover.yourbrand.com) – or your current Content Management System (CMS) upon request and availability.

a collection of different landing pages for previous projects


I've been working for years in digital marketing, so I know the ad specifications for most major publishers/platforms online and can design ads that align with your branding and goals. These assets can be created one at a time, or in an ongoing fashion.

a collection of different display ads for previous projects
a collection of different display ads for previous projects


Are you looking for help with digital marketing? I understand – it's more confusing than it should be, and I love to help and teach.

Reach out with your goals, and we can put a plan together that will balance your intentions with the most reasonable recommendations with paid efforts (ads) and organic initiatives (like your website, and social channels) in a holistic manner.

After our first discovery call, I will provide a plan to help establish and measure ongoing success – and then we can get to work!

Interested in working together? Let me know what's on your mind!